Guru of the discipline of total quality management such as Deming, Juran, Crosby, Ishikawa and Feigenbaum have characterized the idea in various ways but at the same time the quintessence and the soul continued as before. According to Deming, quality is an incessant process of changing quality towards an unsurprising level of consistency and steadiness. Deming also identified 14 values management standards to improve association profitability and execution. Juran characterized the quality as “feel-good to use.” According to him, every member of the association must strive to produce products or services suitable for use. Crosby characterizes quality as compliance with prerequisites. His focus was on zero deformity and doing it correctly from the first run. Ishikawa similarly emphasized the importance of overall quality control to improve authoritative performance. According to him, quality means the nature of the object, as well as the after-sales benefits, the nature of the administration, the organization itself and human life. Feigenbaum characterized increasing quality as a form of persistent work, starting with customer prerequisites and closing with the consumer
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