Moreover, this mission statement is usually followed in the daily activities of all its employees (Smith, 2004). According to Smith (2004), Southwest Airlines' mission appears to have implications for its employees and customers. For example, Southwest Airlines seems committed to providing its customers with the highest quality of customer service. It is also committed to providing each employee with what it describes as a stable work environment with equal opportunities for learning and growth. In essence, it could be argued that Southwest Airlines believes in the creativity and innovation of its employees in order to improve its effectiveness as a low-cost airline (Smith, 2004). According to Chen and Huang (2009), an innovative initiative such as quality management tends to depend on the knowledge, experience and commitment of employees within a particular organization. As a result, there are some human resource management practices based on its culture that seem to encourage knowledge sharing within Southwest Airlines, such as performance evaluation and