In her essay she refers to all black men as "brothers" and all black women as "sisters", without explanation. It takes a long time to understand that he is not referring to his real brothers. To further confuse his thoughts, he mixes sophisticated diction into his colloquialisms. While there is a plausible reason why Morgan would use this bizarre combination, it is completely drowned out by the shock it gives the reader as they attempt to understand the essay's clouded message. The author most likely uses advanced words along with vulgarity to appeal to two types of audiences. One group of readers are the groupies who submit to the artists, as Morgan's essay appeals to these women to change their ways. In this case, the sophisticated language would disorientate them because they would expect colloquial language, coming from a “sista”. The other group of readers would be scholars who study the problem to find a solution. If it were an academic essay, the jargon would not be present, as it detracts from its credibility within the community. Morgan's mix of slang and sophisticated language makes it seem like she's trying to appeal to too much of an audience, which does both