The culture of corporate ethics The culture of corporate ethics is partly revealed in the critical thinking phase. As I said before, an organization's mission is not an equation without vision. The cultural principles of business ethics are simple, scholars relate the ethical conduct exhibited by an organization, corporate social responsibility. For example, in 1982, Johnson & Johnson's drug Tylenol dominated 35% of the U.S. over-the-counter pain reliever market (Baker, 2015). When Tylenol discovered that a global catastrophe had occurred, in violation of their drugs they recalled the batch before and after, also issued an immediate statement about the trial, until the facts were established, subsequently, they did not put the product back on the shelves until everything was resolved (Baker, 2015). Tammy A S. Kohl (2012) wrote about a recent study conducted by the Institute of Business Ethics that found that companies that show a clear commitment to ethical conduct consistently outperform companies that do not show ethical conduct (Kohl,