Topic > Blockbuster Case Analysis - 1489

The Life of BlockbusterHistory and BackgroundBlockbuster's origins date back to the mid-1980s, when the video recorder (VCR) was the new fad and households across America were quickly turning to to movie rentals as a form of home entertainment. David Cook, who had previously founded David P. Cook and Associates, Inc. to offer consulting and information technology services, saw an opening in the rapidly expanding movie rental industry. Eager to start a business, he set out to make Blockbuster the Wal-Mart of movie rentals by offering a wide variety of movies to customers in a family-friendly setting with stunning buildings and bright lights. From there, Blockbuster's growth exploded, attracting outside investors and national attention. To facilitate the growth trends displayed by Blockbuster since its inception, David Cook approached H. Wayne Huizenga, a former colleague, as an investment opportunity. Huizenga seized the opportunity and invested time and money into Blockbuster's expansion. To summarize the extent of growth of Blockbuster stores from the 1980s to 2002, gross revenues went from approximately $75,000 in the 1980s to over $6,000,000,000 in 2006. Since the inception of several stores in the 1980s, Blockbuster has grown to 5,803 as of late 2004. Additionally, the company has expanded into 29 countries, including countries in North America, South America, Europe, and Asia. It has been estimated that there are more than 43 million American households signed up to Blockbuster. Blockbuster's 20-year journey hasn't been without its bumps, dips, roadblocks and detours. Blockbuster has come under legal fire from Netflix, a major online competitor, the Free Trade Commission, for attempting to host… half of paper… the trend means fighting a paradigm that is inescapable. The difficult part is balancing the rate of store closures without losing the possible sales that each store could accumulate. Finally, Blockbuster needs to take care of its debt, which currently stands at $1,317,900,000 in current liabilities and $2,548,000,000 in total liabilities. These are dangerous numbers to have hanging over your business. Blockbuster may liquidate assets or issue additional shares to eliminate certain liabilities. By eliminating so much debt, Blockbuster would improve its credit and make strategic decisions without worrying about its cash position. In this article I have analyzed the past and present conditions of Blockbuster. Given the right circumstances and execution, Blockbuster can once again return to the video rental powerhouse status it has enjoyed over the years '90..