Case Study: Matching Dell Introduction:Dell Corporation is a well-known computer company established in 1984. Dell Computer Company is the pioneer of the highly publicized business model called "Direct Model" in the personal industry IT sector. He had launched a method that attracted millions of customers worldwide, from personal use to small and medium-sized business use. Dell customized its computers to individual needs.1) Describe and analyze Dell's process strategy (management philosophy, efficiency, bottlenecks, supply chain partners, etc.). What is the advantage and disadvantage of their process model? Dell Computers2) Discuss why Dell's competitors, such as IBM and HP, should stick to their process models.3) As usual, the last part of the case study will focus on current PC markets. Do some research in this market and choose one of the major players (Dell, HP or IBM) to analyze their development strategies. For example, the merger of HP and Compaq, the deal between IBM and Leveno, or Dell's mid-life problems (decreasing marginal profits, product recalls, etc.) Four stages of the cycle: Value identification: The identification of value focuses on building a customer base. Identification of customers and analysis of their needs. It focuses on how to meet the needs of these customers in the best possible way. The value of Benihana was created by the chef's showmanship. After arriving in the United States, Hiroaki Aoki immediately understood the importance of offering customers something different from any other restaurant in the country. It was in New York, the city of Broadway shows. Theater is what people come here for and to have a theater experience with lunch or dinner, what could be better?... middle of paper... succeeded. All the advertising emphasizes the chef and the food, but is that really what the public comes for? Absolutely, people come for that. As proof of the above, I showed the graph of Benihana's net sales for the last 10 years which have almost tripled. Net profit increased from $4.95 million in 1997 to $14.56 in 2006. To summarize, I think Benihana is a very successful Japanese restaurant chain in the United States. They predicted the future of Benihana in the 1970s as we read in the case study and today it seems like everything is turning into reality. With the global economy being the focal point of any business, it is necessary to keep in mind the entire world without excluding any country. I think Benihana can continue to grow at an even greater rate if they maintain their originality, which is authentic hibachi style cuisine.
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